Pick the pricing pages, product pages, and changelogs that actually matter. sieve watches them for you and emails you the diff once a day, so no one has to check tabs every Monday.
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# competitive-intel
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Tuesday, June 24
Start watching a competitor
Add the pages you care about, tell us what to watch for, and get an email the moment something changes - set up free in about two minutes.
Set up my first watchFree plan · checked daily · no card required
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Data Points Extracted & Validated
Competitive intelligence runs on someone remembering to check
Most teams find out a rival cut prices or shipped a feature when a sales rep loses a deal over it. By then the battlecard is already wrong. Google Alerts misses anything that never becomes a press release, which is most of what changes on a website.
- •Silent pricing changes: a competitor drops a tier from $499 to $399 and never announces it. Your reps quote the old number.
- •Quiet positioning shifts: the homepage headline changes, a category gets renamed, a new ICP shows up in the nav - signals your messaging should answer.
- •Feature drops: a changelog or "what's new" page updates before the press cycle. You want it in the battlecard first.
- •Hiring tells: new roles on their careers page reveal where they're investing months before the market notices.
How it works
Tell us which pages to watch
Paste the exact URLs - pricing, product, careers, changelog, a specific competitor's blog. You decide the watchlist, down to the page.
Watch a single page or a whole section.
sieve re-reads each page once a day
The agent reads each page for meaning rather than markup, so a layout redesign or a moved div does not by itself trigger an alert. The comparison is on what the page now says.
Keeps working through most site redesigns.
You get the diff in your inbox
A clean, readable alert - what changed, old value vs. new - arrives by email. Drop it straight into a battlecard.
Delivered by email, once a day.
Watch pages, not the whole internet
You curate the sources, page by page, and we watch only those. A watchlist you picked instead of a media firehose.
Catches changes no press release covers
Pricing edits, swapped testimonials, a removed feature, a new logo on the customers page - the quiet stuff that never hits the news.
Reads meaning, so a restyle stays quiet
The agent compares what the page says, and automated checks run on the extracted values before an alert sends. A restyled page that says the same thing stays quiet.
Battlecard-ready summaries
Each alert says what moved in plain English, with before/after - paste it into Klue, Crayon, a wiki, or your sales channel as-is.
What competitive intelligence teams watch
- Competitor pricing and packaging pages - every tier, every number
- Homepage and category pages for positioning and messaging shifts
- Changelogs, release notes, and "what's new" pages for feature drops
- Careers pages - headcount signals by team and geography
- Customer / logo pages to catch new marquee wins and churned logos
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Questions people ask
Google Alerts only catches things that get indexed and mostly surfaces news articles and blog posts. It will never tell you a competitor quietly changed a number on their pricing page. sieve watches the actual pages you choose and reports the on-page change itself.
No. The agent reads pages by meaning rather than raw HTML, and automated checks run on the extracted values before an alert sends. A redesigned page that still says the same thing stays quiet.
Watches run once a day, so a change reaches you within a day of it posting. That is the cadence on the free plan, and it is the same for every page on your watchlist.
Public pages work out of the box. Gated pages are sometimes possible depending on the site - tell us the URL and we'll be straight with you about what's feasible.